College football fans from Michigan to South Carolina embraced the track as their unofficial anthem, while a cappella groups covered it and at least one youth orchestra performed an arrangement of it. (For example, in the comments of any Twitch stream, someone would ask, ‘What’s that song playing?’ and someone else would inevitably reply “‘Sandstorm’ by Darude,” no matter what the song actually is.)Īnd the storm didn’t stay online. But the track’s real heyday came when it found a second life as fodder for viral videos during the halcyon days of web 2.0 in the late 00s.Īt the dawn of the Esports streaming era, “Sandstorm” was claimed as an unofficial anthem for gamers - and by 2013, had achieved peak internet by becoming its own meme, wherein any song would be intentionally misidentified as “Sandstorm” by Darude. Its early lifespan was buoyed by a series of syncs and artist-sanctioned availability on the nascent music file-sharing site mp3.com. 83 on the Billboard Hot 100 the next October. 5 on the Dance Club Songs chart in late 2000 and No. Originally released in October of 1999, “Sandstorm” began ascending global charts the following spring, eventually reaching No. If you’re not into dance music but you actually know my track, that’s good enough for me.” I don’t want to only be known as the ‘Sandstorm’ guy, but I’m not dumb or oblivious to how the world works. “It’s been a huge part of my life for the last 20 years,” he admits.
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